Interest vs. Intent in Digital Advertising

As users are now spending all their time in places where they are signed in, like Facebook, Instagram, Spotify, and gaming apps, the advertising models have changed, hopefully for the better. Rather than have ads chase you around the web, advertisers are able to target ads based on interest and intent in very powerful ways.

Greg Roden
May 3, 2020

Join Us for the D2C Revolution

Custom Social is a part of a group of companies building the on ramp to the attention economy so that millions of small and medium size businesses make the transition to online and keep our economy strong!

Rolan Reichel
May 15, 2020

Starting A New Business

Now is the best time to start an online business - here is why

Rose Wells
May 7, 2020